Tips for Designing an Effective Business Card

Business cards generate the first impression of you and your business. If you’re an avid networker, a great design makes a big statement and leaves a lasting impression. Whether you hand out cards to a group of people at a large event, or just a few at a local meeting, extraordinary design evokes emotion and makes you and your company memorable. If you’re like us...

4 Mistakes and Improvements for Every Contact Page

A website is a visual representation of your company, its values, team and services. If it’s done well, your audience will develop a strong connection with your brand. Yet, even if you have a beautiful website with a steady flow of traffic, you can still miss out on inquiries. But how? It could be about the contact page. If it’s not designed well or doesn’t...

How to Combat the 6 Pitfalls of Email Marketing

You’ve seen them, read them, and probably have even deleted them. Those beautiful (or not so beautiful) emails from your favorite brands are enticing – especially when it comes with a 50 percent off coupon code. Depending on your subscriber preferences, chances are, you see these emails on a regular basis. Maybe even daily. If you’re thinking it’s an easy task, think again. There are...

The Most Common Web Design Mistakes

A number of web design trends have surfaced over the last few years. From parallax scrolling to mobile responsive, the demand is high, but so is the risk of making mistakes. Since the web and its trends are ever-evolving, you should redesign your website every 2 years. However, there are mistakes that can hurt your site’s engagement. Here are a few that we’d like to...

15 Ways to Unwind After A Long Day

Feeling stressed? Don’t worry – it happens to the best of us. Sometimes we just need a break. Spending 8+ hours on your feet or at a computer screen can be exhausting. Whether you’re a cook, an artist, or an avid Netflix binge-watcher, we all have our own little ways to decompress from a long day or week at work. Starting to sound familiar? Us...

Why Your Website Should Be Mobile Responsive

When was the last time you checked your phone? Perhaps it was a text to let your friend know you’re running late, or a quick scroll through Facebook as you wait for your coffee at Starbucks. Maybe you’re even reading this on your phone now. Let’s be honest. It’s 2017 and we’re attached to our phones. Many of us immediately reach for them as soon...

3 Reasons Why We Love Whitespace

A recent article written by HubSpot refers to whitespace as “the negative areas in any composition.” When it comes to web design, whitespace helps give viewers visual separation as they read text and images, making it easier for the user to focus on the content itself. With only about 15 seconds to make a good impression on your visitor, it’s important to understand the other...

Web Design Myths Debunked

In the digital world, every business needs to have a working website. Beyond that, the design elements of the site play a huge role in how you spread your message, generate brand awareness and communicate with your audience. It can be difficult to determine what is and isn’t a good idea when it comes to what and how to design your website. Here are a...

How to Design the Perfect Landing Page

As one of the most important elements for lead generation, landing pages are widely under utilized. Most businesses prefer to go for the homepage, which is the first impression a visitor will have of your site. However, a landing page is a must-have as it offers a platform for converting greater percentages of visitors into leads. Not sure where to start? We’ve rounded up some...