What You Need in Your Next Website Redesign

A lot of things have changed over the last couple of years, so it’s a great idea to update your website. It’s a process that involves a bit of planning and research, but we’re here to help. In addition to a few of the latest trends, here are the five most important things you should incorporate into your next design. Make it Responsive If you’re...

Web Design Myths Debunked

In the digital world, every business needs to have a working website. Beyond that, the design elements of the site play a huge role in how you spread your message, generate brand awareness and communicate with your audience. It can be difficult to determine what is and isn’t a good idea when it comes to what and how to design your website. Here are a...

4 Mistakes and Improvements for Every Contact Page

A website is a visual representation of your company, its values, team, and services. If it’s done well, your audience will develop a strong connection with your brand. Yet, even if you have a beautiful website with a steady flow of traffic, you can still miss out on inquiries. But how? It could be the contact page. If it’s not designed well or doesn’t include correct...

How Your Logo’s Shape and Color Combine To Create Your Brand’s First Impression

Simply put, your business’s logo acts as the most visible extension of your brand. It should reflect your business’s purpose beyond the text used or any taglines attached to it through the right colors and shapes. A good logo is recognizable and clear, reinforcing your brand in a positive manner while being eye-catching and memorable. Even a good business can be undermined by a poor...

Understanding the Importance of Branding

In a world full of businesses that are always competing against one another, it makes sense that companies are always looking for ways to stand out from each other. A great way for a business to differentiate itself from competitors is to develop an effective brand. Branding can be accomplished through a company’s name, logo, web presence, slogan and much more. In a sense, branding...