Tips for Designing an Effective Business Card

Business cards generate the first impression of you and your business. If you’re an avid networker, a great design makes a big statement and leaves a lasting impression. Whether you hand out cards to a group of people at a large event, or just a few at a local meeting, extraordinary design evokes emotion and makes you and your company memorable. If you’re like us...

4 Mistakes and Improvements for Every Contact Page

A website is a visual representation of your company, its values, team and services. If it’s done well, your audience will develop a strong connection with your brand. Yet, even if you have a beautiful website with a steady flow of traffic, you can still miss out on inquiries. But how? It could be about the contact page. If it’s not designed well or doesn’t...

3 Reasons Why We Love Whitespace

A recent article written by HubSpot refers to whitespace as “the negative areas in any composition.” When it comes to web design, whitespace helps give viewers visual separation as they read text and images, making it easier for the user to focus on the content itself. With only about 15 seconds to make a good impression on your visitor, it’s important to understand the other...

Web Design Myths Debunked

In the digital world, every business needs to have a working website. Beyond that, the design elements of the site play a huge role in how you spread your message, generate brand awareness and communicate with your audience. It can be difficult to determine what is and isn’t a good idea when it comes to what and how to design your website. Here are a...

4 Things Your Website Might Be Missing

  If you have a business and want exposure, it is an absolute must to have an active and effective website. We understand that keeping up with the trends of the web these days can seem daunting. Even if your company already has a website, there is a chance that it could be missing some elements that make up a great site. Think about this...

Understanding Your Online Audience

In the big, bad world of the web, it can be a challenge to know exactly who your audience is – especially if you are new to the game and aren’t sure where to look. You may have an idea of who you want to target, but you aren’t sure if those people are finding you. Technology is becoming increasingly important for growing any company....

DoneGood, An Ethical Shopping Experience

A Boston based company has created a new way to shop online. By way of a new Chrome extension and mobile app, shoppers can now have a more ethical shopping experience.  DoneGood provides users with an alternative company that supports diversity, gives back to the community, makes their products in the USA, goes green, and so much more. Take The North Face for example. While many...

How to Attend a Networking Event Like a Pro

Regardless of where you are in your career, the act of networking can prove to be incredibly beneficial. While this can be accomplished by reaching out to a friend of a friend or a friend of family member (sometimes even further down the chain), the best way to make connections is to go out and meet people. If you are a networking newbie, here are...

Making Chrome Even Better: Our Favorite Extensions

As designers and marketers, we’re on the web. A lot. If you are online as much as we are, you probably also appreciate those little shortcuts that help you stay organized and get from point A to point B easily. If you’re new to Chrome, and don’t really know where to start here are a few of our favorite extensions to get you going. Momentum:...